|
| Kellogg's Live Bright Dark Chocolate Vanilla Bars, 4-Count, 1.23-Ounce Bars (Pack of 4) | 
 enlarge | Brand: Kellogg's
Discount Category: Grocery
Buy New: $16.19
Customer Ratings:  255 comments
Number Of Items: 4
Shipping Weight (pounds): 0.4
Dimensions (inch): 7.6 x 5.9 x 3.9
Release Date: July 29, 2008
Shipping: Eligible for Super Saver Shipping
Availability: Usually ships in 24 hours
|
| Descriptions:
| • | Pack of 4 boxes, each containing four 4.9-ounce chocolate-vanilla flavored health bars | | • | Each bar contains 100 mg of DHA Omega-3, an important nutrient that helps support brain health | | • | Ideal for your morning routine, or as an afternoon snack | | • | Rich, dark-chocolate and vanilla flavor, wrapped in a deliciously smooth coating | | • | Also available in double-chocolate flavor |
|
| Related Items:
|
| Editorial Comments:
Amazon.com Product Description
The Kellogg's LiveBright Brain Health Bars offer a tasty way to get DHA omega-3 from a natural, plant-based source. These bars have a rich, dark-chocolate vanilla flavor and are wrapped in a deliciously smooth coating. An excellent source of DHA, LiveBright's Brain Health Bars are also available in Double Chocolate. Each bar contains 100 mg of DHA per serving, which is 60% of the 160 mg Daily Value for DHA. Try both flavors and enjoy the convenience of good, wholesome food.
|
| Customer Comments: Read 250 more comments...
 Not much healthy and all. November 20, 2008
With only 6g protein and about 150 calories, this bar's sweetness feels too much sugar-coated. High saturated fat and sodium made me feel that I should never have ordered them. On the bright side, it tastes better than peanut butter.
 NOT A SMART SNACK @ 18% saturated fat! November 14, 2008
NOT A SMART SNACK!
Six times in the ingredient list appears a form of sugar! 18% dv saturated fat! 150 calories! and the cost - a little over $4 a bar.
Now how smart is that for a snack?
I am going to guess what brought you here is your love of chocolate and a curiosity about DHA Omega 3 fatty acids.
I am going to tell you about how this "smart" snack bar tastes & I am going to tell you a whole lot about DHA and where you can get it.
Kellogs Live Bright Bar in Double Chocolate: What we have is a 1.23 ounce bar that is about 3.5 inches long and about 1 inch wide. Packed into that double chocolate bar is a brownie like consistency with a chocolate coating that, in my opinion, did satisfy my chocolate craving but not in a way that I would go out and buy another box nor would I recommend that you feed these to your children as a DHA supplement; there are other ways to get them to take DHA & I will add a few suggestions within my review. Also these bars average a little over $4 a piece! They are really small and not even close to $4 yummy!
THE TASTE:
* the chocolate coating taste was more like the chocolate powder for instant cocoa than a good piece of chocolate. FAIL!
* the bar itself was very chewy like a brownie- a little too chewy
* the texture of the bar was like a protein bar -like a Tiger's milk bar, maybe a little bit better tasting.
* the live bright bar made me feel like I needed a big glass of ice water after I ate it because it was so greasy and the chocolate coating was so waxy tasting. FAIL
* it is a small bar about 4-5 bites long. I did feel full afterwards though because it was so dense! Dense = bad
* sugar, partially hydrogenated palm kernel oil, high fructose corn syrup, soy lecithin.. 6 different ingredient that are sugar..? Just what else did I feed myself to get that less that 2% Algal Oil which is the source of the 100 mg of DHA in each bar. :(
* This is no bargain nutritionally and at 150 calories and 18% DV saturated fat and 6%DV SODIUM.. I'll pass.
Kelloggs says 100mg of DHA is 5 times the amount an average American gets in their daily diet. That is probably right. Still, this is NOT the right way to get your DHA. First I will talk about daily requirements of DHA & offer up some suggestions on how to get your DHA. Then we'll talk about what DHA is so that those of you who already know about DHA can skip that part if you want.
DAILY REQUIREMENTS OF DHA
More than 8,000 studies published over the past 35 years have consistently shown that Omega-3 fatty acids, particularly EPA (Eicosapentaenoic Acid) and DHA (Docosahexaenoic Acid) are important to your health throughout every stage of your life. However, most people don't consume enough Omega-3 EPA/DHA in their daily diet to satisfy their bodies' needs and to reap all the health benefits these essential nutrients have to offer. In fact, according to Dr. Edward Siguel, in oral testimony given at the second meeting of the U.S. 2005 Dietary Guidelines Advisory Committee, 70% of Americans are deficient in Omega-3 EPA/DHA.
Because Omega-3 EPA and DHA are critical to good health, yet cannot be efficiently manufactured by your body, you need to get them by consuming at least two servings of fatty fish (such as mackerel, sardines, and salmon) per week. If you're not eating fatty fish at least twice a week, then your body is likely not getting an adequate amount of Omega-3 EPA/DHA.
Recommended DAILY intake:
The amounts of Omega-3 EPA/DHA vary widely among different kinds of fish, as do the daily recommended intakes of these essential nutrients advocated by different national and international health organizations. However, all of the following major health organizations agree on one thing: the importance of Omega-3 EPA and DHA to overall health.
* The International Society for the Study of Fatty Acids & Lipids (ISSFAL) -- an international society of scientists, health professionals, administrators, educators, and communicators from more than 40 countries, all with an interest in the health effects of dietary fats -- recommends 500 mg EPA/DHA for adults
* The American Heart Association (AHA) -- a national, voluntary health agency in the US whose mission is to reduce disability and death from cardiovascular diseases and stroke -- recommends eating fatty fish twice weekly, or for heart patients: 1 g EPA/DHA daily for CHD or CVD patients and 2-4 g EPA/DHA daily for patients who need to lower triglycerides.
* The National Institutes of Health(NIH) -- an agency of the US Department of Health and Human Services and one of the world's foremost medical research centers -- recommends a total of 650 mg EPA/DHA, with at least 220 mg of each.
* The US Food & Drug Administration (FDA) -- which is responsible for protecting Americans' health by assuring the safety and efficacy of foods and drugs -- recommends up to 3 g Omega-3 (EPA/DHA) daily from food, and up to 2 g from supplements.
WHERE CAN I GET SOME DHA?
Of course, the best place is fatty fish:
[ Fish mg of EPA + DHA per 100g or 3.5 oz. serving *,**]
Flounder/Sole 500|
Haddock 240| Halibut 465|
Herring Atlantic 2150 | Herring - Pacific 2125|
Mackerel 1200|Salmon (fresh) Atlantic farmed 2150 |
Salmon (fresh) Atlantic wild 1840 | Salmon (sockeye) 1230|
Sardines (canned) 980|
Trout (rainbow) farmed 1150|
Tuna (fresh) Bluefin 1505 | Tuna, white, canned 270|
* Data from the USDA Nutrient Data Laboratory
** EPA & DHA levels listed are estimates, which will vary depending on species, season, diet, and packaging and cooking methods.
I LIKE FISH BUT MY HUSBAND & MY KIDS WON'T TOUCH IT!
* Pour them a glass of chocolate milk! Hershey's syrup with Silk Soy Milk +DHA (which derives its DHA from vegan sources) or Horizon Organic Milk +DHA.
* You can find yogurt & cheese stick singles with added DHA (do a search for "smart dairy")
* Iron-Kids multivitamin +DHA comes as a gummie.
* Enfamil A+: Enfamil A+ helps support your baby's normal development and health during that critical first year. It contains 17 mg of DHA per 100 Calories or 11.5 mg per 100 mL. This product does not contain EPA.
* Omega Pro eggs is a great tasting means of adding omega-3 fatty acids to your diet. Each large egg serving provides 125 mg of DHA omega-3 which is important to the normal development of the brain, eyes and nerves. In addition to omega-3, Omega Pro also provides 300 mcg of lutein per large egg serving. Lutein is important for eye health.
* Break Free Omega 3
Break Free Omega-3 liquid eggs are an excellent way to add heart healthy omega-3 to your diet. Each 50 mL serving provides 125 mg of DHA and 125 mg of EPA omega-3. Break-Free Omega 3 is also 80% cholesterol reduced compared to a regular egg.
HEALTHY FAT & MICROHORMONE MESSENGERS:
Omega-3 & Omega-6 fatty acids are important to watch for people who suffer from arthritis and inflammation, poor immune systems, heart disease, high blood pressure, gastrointestinal disorders (Inflammatory Bowel Disease, Crohn's disease) have been found to be improved in a large number of studies to varying degrees with DHA plus EPA supplementation when added as a complementary intervention to standard pharmaceutical treatment regimens. While review of total cancer risk (all forms) has not shown a significant benefit or detriment of consuming higher levels of DHA plus EPA, there is evidence from large epidemiological studies to suggest that these omega-3 fatty acids (unlike ALA) may be of benefit in reducing the risk of prostate cancer. Population studies have also revealed apparent benefits of consuming fish containing DHA plus EPA in a wide variety of conditions based on the limited number of studies reported to date including chronic eye conditions (cataracts, dry eye), epilepsy, allergic sensitivity in very young children, pneumonia, lung/breathing capacity and chronic pulmonary disorders, plus other conditions recently reported including bone health, fibromyalagia, etc.1
Dietary fat is a necessary part of a healthy diet. It helps provide energy and aids in nutrient absorption. It also provides the essential fatty acids that are important in hormone production, brain development and nervous system structure.
Omega-3 and omega-6 fatty acids are among "healthy fats" that bodies need to function at their prime. Sources of omega-6 fatty acids include, vegetable oils, whole grain breads, eggs and poultry. Sources of omega-3 fatty acids (ALA) include soy foods, nuts, fish oils flaxseeds and flaxseed oil. Both omega-6 and omega-3 fatty acids are important for health.
DHA can be found in coldwater algae-eating fish, particularly fatty fish. Salmon, herring, albacore and bluefin tuna and whitefish are all sources of DHA.
However, it is the Marine ALGAE that is the actual natural source of DHA-Omega 3, not the fish themselves. Marine algae are the only vegetarian source of DHA. Many food products claim to be a good source of Omega-3s, but not all Omega-3s are created equal. Other vegetarian sources of Omega-3 fatty acids, such as walnuts, flaxseed and vegetable oils are actually sources of alpha-linolenic acid (ALA), not DHA. The body can make DHA from ALA, but the process is very inefficient. The most reliable way to ensure the body gets enough DHA is to include pre-formed DHA in your diet.
Eicosanoids.2 derive from either omega-3 (W-3's)or omega-6 (W-6's) The eicosanoids are generally pro-inflammatory; W-3's are much less so. The amounts and balance of these fats in a person's diet will affect the body's eicosanoid-controlled functions, with effects on cardiovascular disease, triglycerides, blood pressure, and arthritis. Anti-inflammatory drugs such as aspirin and other NSAIDs act by downregulating eicosanoid synthesis. That is to say, if you suffer from arthritis you should avoid foods high in Omega-3 fatty acids (ALA).
A company by the name of Martek has developed what is called DHA-LIFE(tm), a highly purified form of DHA. The process involves extracting DHA from algae (the fish's original source) grown in fermentation tanks - this DHA-LIFE (tm) contains no ocean-borne contaminants. DHA-Life(tm) can be found in Horizon Organic Milk Plus DHA-Life (tm)
BENEFITS OF OMEGA-3 DHA
Docosahexanoic Acid (DHA) is a very important omega-3 fatty acid. Eventhough DHA is found throughout the body, high concentrations of DHA are prevalent in the brain, nervous system and the retina of the eye. The more DHA one consumes, the more is available to support these critical areas. You could say you can never have enough!
DHA accumulation in the brain begins even before birth and continues at a high rate through infancy. When the diet of a pregnant or nursing mother contains ample DHA, more DHA will be available for the growing infant (because the more you consume - the more is available!). As children grow, DHA continues to be extremely important as their brain, retina and nervous system also continue to grow. The role DHA may play in the older child's visual and cognitive development is still being studied.
DHA may also help to improve pregnancy outcomes. Pre-term deliveries and post-partum depression have been associated with low maternal DHA levels.3-4 Studies have found that usually fish is the biggest source of DHA for the expectant mother. But recently the USDA has warned pregnant women to limit fish consumption due to potential mercury exposure.3 DHA is actually found in the algae that the fish eat and can be had without eating the fish.
The range of benefits of DHA aren't limited to pregnancy, infancy and childhood. Many studies over the past quarter century have shown positive effects on heart health 5., with several scientific bodies making omega-3 dietary recommendations for cardiovascular health.6-7 DHA and its role in supporting brain function are also being studied in regards to Alzheimer's, Attention Deficit Disorders (ADD), dementia and autism.
If you've made it this far it should be pretty obvious that there are far better ways to get DHA than Kelloggs Live Bright bars. They didn't taste very good, were full of bad - saturated fat and 150 calories a pop. Costing a little over $4 a bar - they should taste AMAZING and not be full of saturated fat. If I want DHA & something sweet, I will make myself a glass of chocolate soymilk (+DHA & Calcium) and actually do something GOOD for my body!
Thanks for reading. Hope I didn't over do it. ;)
References
1.DHA + EPA Institute Omega 3 Website:
information on Omega-3
2. In biochemistry, eicosanoids are signaling molecules made by oxygenation of twenty-carbon essential fatty acids, (EFAs). They exert complex control over many bodily systems, mainly in inflammation or immunity, and as messengers in the central nervous system. The networks of controls that depend upon eicosanoids are among the most complex in the human body.
3. Makrides M et al., Docosahexaenoic Acid and Post-partum Depression - Is there a Link? Asia Pac J Clin Nutr. 2003; 12 Suppl:S37.
4. Facchinetti F et al., Polyunsaturated Fatty Acids and Risk of Preterm Delivery. Eur Rev Med Pharmacol Sci. 2005 Jan-Feb;9(1):41-8.
5. United States Department of Health and United States Environmental Protection Agency. What you Need to Know about Mercury in Fish and Shellfish. Available at [...] Accessed January 23, 2007.
6. Institute of Medicine of the National Academies. Dietary Reference Intakes: Energy, Carbohydrate, Fiber, Fat, Fatty Acids, Cholesterol, Protein and Amino Acids. Washington D.C.: The National Academies Press, 2002.
7. Lichtenstein A et al., Diet and Lifestyle Recommendations Revision 2006. A Scientific Statement From the American Heart Association Nutrition Committee. Circulation., June 2006.
 Tastes great! (and might be healty, too...) October 31, 2008
When I first tasted the Kelogg's Live Bright Double Chocolate Bars, I was pleasantly surpised at how good they were. The taste was better than I expected, since these bars seem to be marketed as a good nutritional alternative to granola or candy bars.
The taste is a rich chocolate flavor. The texture inside is very soft, sort of a cross between a Tootside Roll and a 3 Muskateer's bar. Unfortunately, the bars are kind of small, which means that it usually takes two of these to satisfy my hungry snacking needs.
I am not a nutritional expert, so I cannot attest to the health benefits of DHA Omega-3 vitamins, but overall I think these bars taste good and are a good value.
 They Taste good and might be good for you. October 13, 2008
I am by no means a health food junkie, however I do try to be aware of what I eat and getting into my 40's has made me more conscious of that. I'm busy and on the go quite a bit, so having something to snack on that is healthier than a Snicker's bar but tastes good is a must. These bars were a pleasant surprise. I was expecting the nasty gravel + vitamins taste of most healthy bars. The taste of these remind me of the old "Zero" candy bars from when I was a kid, which were a fave! Not too filling but more satisfying than a candy bar, and best of all I didn't get that sugar crash you get with a candy bar. Did my brain improve? I dunno, but my mood did. I recommend these for people who want to eat something more healthy than a candy bar, but don't want to do the full-metal-head-on-health-freak-eat-dirt experience.
Omega 3s in a tasty way October 7, 2008
I rarely felt as health-conscious as I did having Kellog's Live Bright bars in the morning. There is indeed research that shows omega 3 fatty acids such as DHA help with prevention (and possibly even treatment) of mental illnesses such as depression, bipolar, and psychosis. It's not randomized controlled trials, so the quality of evidence isn't the highest, but it would make sense that DHA would help with the brain health. Also, these bars were definitely among the tastiest I've tried - and they aren't too sugary or sweet. Worthy of buying.
|
|
|
|  | |
|
